PROPOSAL

 ONLINE IDENTITY

 NETWORKING SITES

SECOND LIFE

 DECEPTION ONLINE 

CONCLUSION 

BIBLIOGRAPHY

        There is difference between the varying social networking sites that are on offer for today's online user.There are networking sites that aim at communities, like Facebook and there are networking sites that aim at individuals,like MySpace.

If we have a look on the start page of Facebook it is said:
                        ‘Facebook is a social utility that connects you with the people around you’
 
        Facebook aims offline communities such as college classes, workplaces. People less likely to put on online identities as they  use the networking site to communicate with friends, colleagues they have already known. Nisan Gabbay(2006) said that in the case of Facebook the daily offline social behaviour drove the usage of the site.

 
        On the other hand, the usage of social networking sites like MySpace drove from the online individual. On the start  page of MySpace it is said ‘MySpace a place for friends’ however, as Nick Lewis (2006) admitted that MySpace value is ‘entirely based on the network of friends that has emerged on it’. He also talks about that feature wise this kind of networks need and want simple things; Lewis(2006) also gives the four main reasons why people use Myspace: